Looka Review (2026): The Complete AI Brand Identity Suite

What is Looka?

Looka (formerly Logojoy) is a professional AI branding platform that makes high-end design accessible to entrepreneurs without the cost of a creative agency. Unlike simple "icon makers," Looka uses machine learning to apply fundamental design principles—like color contrast, visual hierarchy, and font pairings—to ensure your brand looks polished and cohesive.

In 2026, Looka has evolved into a "Brand Architect." It doesn't just give you a file; it builds a Brand Kit that automatically generates everything from your email signature to your invoices using your unique brand DNA.

Key Features for 2026

• AI Logo Architect: Generate hundreds of custom logo options based on your industry, style preferences, and color psychology.

• The 2026 Brand Kit: Instantly access 300+ ready-to-use branded templates, including social profiles, letterheads, and advertisements that update automatically if you change your logo.

• AI-Generated Websites: (Brand Kit Web tier) Launch a fully branded, hosted website that inherits your brand's specific fonts and colors for instant online credibility.

• Kinetic & Fluid Assets: (New for 2026) Generate adaptive visual systems and motion-ready logos designed to stand out on mobile screens and social stories.

• Professional Brand Guidelines: Receive a downloadable "Brand Bible" that outlines your exact hex codes and typography rules to maintain consistency as you scale.

• Full Ownership Rights: Even after a subscription ends, you retain full legal ownership of your logo and high-resolution vector files (EPS, SVG, PDF) for life.

2026 Pricing: One-Time vs. Subscription

Looka offers flexible pricing depending on whether you need a single asset or a full identity system.

• Basic Logo Package ($20): One-time purchase for a single low-res PNG file. Best for simple personal projects.

• Premium Logo Package ($65): One-time purchase providing high-res, vector, and transparent files with lifetime technical support.

• Brand Kit Subscription ($96/year): Includes the Premium package plus ongoing access to 300+ branded assets and unlimited logo edits.

• Brand Kit Web Subscription ($129/year): Everything in the Brand Kit plus a fully branded website builder and hosting services.

Looka vs. Namelix vs. NameSnack

Feature	Looka	Namelix	NameSnack
Primary Goal	Visual Identity System	Brand Naming	Fast/Free Naming
Deliverables	300+ Branded Assets	Name & Basic Logo	Name & Basic Logo
Design Control	Professional/Granular	Moderate	Low
Best For	Serious Startups & Scaling	Finding the "Vibe"	Side Hustles & Speed

Frequently Asked Questions

Can I make changes after I buy?

Yes. With the Premium or Brand Kit plans, you have unlimited post-purchase changes, allowing you to tweak colors or layouts as your business evolves.

Do I need design skills to use Looka?

No. Looka is designed specifically for beginners. The AI guides you through selecting inspirations, and the drag-and-drop editor makes final adjustments simple and intuitive.

How does the "Agentic" branding work in 2026?

In the 2026 landscape, Looka’s AI agents help you verify that your brand is "AI-ready," ensuring your logo and colors are optimized for high visibility and credibility when recommended by other AI agents.